Wyler Geneve crushes its own watch for Taiwan launch
July 14, 2008
For its launch on the
Taiwan market, luxury Swiss watchmaker Wyler Geneve drove a car over one of its watches to demonstrate the shock-absorption system,
Watch Luxus has reported.
The brand's new, limited-edition Wyler Geneve chronograph seals the watch movement inside a titanium holder in a carbon-fiber frame that is suspended on springs between two metal plates.
Earlier this month, the brand launched another chronograph, the El Camino Real, at the
Palms Hotel in
Las Vegas.
RSS
